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How to publish your book?

Do you want your work published?

Inspiring authors and helping them share their work with the world. This is what we care about at Cardinia Ranges Publishing House.

As an author, you have a story to share. You have a piece of art that is worth showing to others, so that it may inspire many.

We want to help you inspiring others with your work. We want to help you in having your work published. There are different ways we can help you, so please read further, or get in touch with us here.

Every great book starts with a great proposal

Build your proposal here FREE & Submit it for consideration or advice.

How can I have my work published?

There are different ways of publishing today: traditional publishing, self-publishing, hybrid publishing and vanity publishing.

Traditional Publishing

Traditional publishing is the standard, high-quality form of publishing. Editors work with authors to produce a quality publication. Marketeers work with authors to promote the book. Salespeople and distributors make sure the publication is available in physical bookstores and online.

The author does not pay for anything. The publisher, often a publishing house, takes the full responsibility of the publishing process, and all the risks involved. Editing, design, typesetting, marketing, printing and distribution. All these are the publisher’s responsibilities.

The author either assigns their copyright, or license’s it to the publisher. At Cardinia Ranges Publishing House, authors license us to publish their work exclusively for a period of 10 years. We think this is fair: the author retains their copyright and we as the publisher can cover the risks.

The author earns on their work through royalties. Of a book sold in a bookstore, the retailer keeps about 50%. The remainder covers costs such as distribution, printing, marketing and the whole editing and typesetting process. That is why royalties usually are only up to 10%. At Cardinia Ranges Publishing House we pay authors up to 12% in royalties, depending on the type of work and costs involved.

Self-Publishing

Self-publishing (or indie publishing) is becoming more and more popular. This is simply because it becomes harder and harder to publish through a traditional publisher. Also, the author earns more money up front.

However, as the author also becomes the publisher, all the risks and costs associated with publishing a work are the author’s responsibility. As a self-publishing author, you need to be across the full publishing process, printing and distribution as well marketing and sales.

This can be a daunting task for many self-publishing authors.

At Cardinia Ranges Publishing House, we also want to help indie authors. We have the expertise and the experience to provide solutions to self-publishing authors. We provide services in editing, design, typesetting and marketing.

We can also help you get started in connecting you to external printing and distribution services, so that you can just focus on writing and selling your work.

Hybrid Publishing

This is a newer and upcoming form of publishing. Hybrid publishing is a form of self-publishing but supported by a traditional publisher and carried through its distribution network.

As basically anyone can publish their own work through self-publishing, there is no quality control. Unfortunately, self-publishing has got a bad reputation because of the large volume of low-quality works produced this way. Many bookstores tend to shy away from self-published works altogether.

Hybrid publishing can help the self-publishing author to guarantee quality of their work. Also, as a traditional publisher supports the work and helps distribute it, it is more likely to reach places that are otherwise difficult to self-publishing authors.

All the costs and risks of self-publishing still apply to hybrid publishing, but so do the up-front earnings.

At Cardinia Ranges Publishing House, we also offer self-publishing authors the possibility to hybrid publishing. Gold-Crested Press is our quality imprint for self-publishing authors. Publishing through Gold-Crested Press gives authors the full independence as with self-publishing, but also guarantees the quality to bookstores and potential readers.

Gold-Crested Press gives self-publishing authors a brand of quality and inspiration along with an extensive global distribution network through Cardinia Ranges Publishing House.

Vanity Publishing

This form of publishing looks like traditional publishing in the sense that the author is not the publisher of the work. However, the risk of the publication process is not carried by the publisher, but the author. The author is asked to pay up front for having their work published. Depending on the publisher this could just cover the charges involved in preparing a work for publication and printing, or it could involve hefty publishing fees for just the honor of having your work published.

Another thing about vanity publishing is that authors earn their share through royalties, like with traditional publishing. However, unlike traditional publishing, the publishers have already made their money and there is very little incentive for them to actively market and sell the published work.

Cardinia Ranges Publishing House is a traditional publisher, but we also actively help authors to self-publish their work, or provide a hybrid publishing solution. We are not a vanity publisher.

Every great book starts with a great proposal

Build your proposal here FREE & Submit it for consideration or advice.

What is involved in publishing my work?

Publishing is a large and complex process. Many things are involved from the initial writing to the moment it is shipped to and sold in bookstores, both physical and online.

Writing

Writing starts with the author. Oftentimes, many versions of a work are written and rewritten before it is ready for the next stage.

Editing

There are many forms of editing, and this process is detailed and intricate. It involves checking for the flow of the story and any potential plot holes. It also involves checking how easily a work reads and whether sentences make sense. Proofreading and grammar, spelling and style checks are also of utmost importance.

Design

A book is judged by its cover. It is as simple as that.

It is also judged by how it is laid out and formatted.

Book design involves all this: cover design, text placement, fonts and interior layout.

Typesetting

Typesetting used to be putting all the letters on a line and place them in the right position in the printing process. Now it is less physical and inky.

Present-day typesetting involves professional software where the edited text is loaded and set in the designed template. Attention is given to minute details such as alignment, line spacing, page numbers, including the pages where chapters start and end.

Professional printing files, but also ebook files in the right format, are created in this process.

Registration

Have you heard of ISBN? Each published edition of your work requires an ISBN: International Standard Book Number.

Also, nearly every national or state authority requires registration and submission of a work to a national and/or state library. This is called a legal deposit of work.

Printing

When a book is printed there are two main ways this can be done. Offset printing involves specially manufactured plates printing the pages of a book. This is best done in large volumes as the plates are quite expensive.

Digital printing is cheaper in smaller volumes as it works more similarly to your regular office printer. As a single copy can be quickly printed using digital printing, all print-on-demand orders are fulfilled this way.

Distribution

Bookstores generally do not like to buy from every author or publisher separately. Managing so many accounts is time-consuming and costly.

Book distributors solve this problem. They represent and offer works of multiple publishers and sell them to booksellers (like bookstores, but also libraries). Some are more like wholesalers making it available through central catalogues, whereas others are more active in sales representation.

Just a quick note, even though Amazon offers global distribution to self-publishing authors, it better fits in the category of “bookseller”. Many booksellers do not buy or like to buy from Amazon.

Marketing

People only buy a publication if they know about it AND they know it is worth buying. Marketing is that part of the process where both publishers and authors alike bring attention to the work. It involves book reviews, press releases, media interviews and advertising.

Authors should always be actively marketing their work, even if it is published by traditional publishing houses. The brand of the author is equally important to the brand of the work.

Cardinia Ranges Publishing House has expertise or access to experts in every step of this publishing process. We are across it all.

Who can publish my work?

Many parties can make sure your work is published. A traditional publishing house, a vanity publisher, a self-publishing author, or someone else who just knows how publishing works.

It all depends on a few questions that only you as an author can answer:

Who do you trust with your work? Is it your graphic design friend who knows who you are, or the vanity publisher that picked up from your blog that you were writing a book? Or do you prefer professional editors, typesetters and distributors?

Does a traditional publisher want to take on your work? This strongly depends on a solid book proposal, the quality of the work, and whether it aligns with the publisher’s mission and audience.

How much would you like to pay upfront? Self-publishing can be costly. Vanity publishing is even more expensive.

How far do you want the reach of your work to be? Is it just for friends and family, or would you like to reach large audiences through bookstores?

How much does it to cost to have my work published?

From the above, it is clear that a lot is involved in publishing. Depending on the type of publishing you choose, and who you choose to work with, cost varies significantly.

Traditional publishing is free to the author. If anyone charges for publishing, it is not traditional publishing, but vanity publishing.

Self-publishing can be free if you as an author know how to write, edit, design, typeset and distribute your work with a digital-only or a print-on-demand arrangement. However, when you want professional quality, you cannot escape hiring professional services.

Hybrid publishing is never free to an author as it involves quality checks, guarantees and access to a publisher’s distribution network. Professional editing, design and typesetting are a must.

Typically, self-publishing costs between $500-$5,000, hybrid publishing between $900-$7,500 and vanity publishing $2000-$10,000.

At Cardinia Ranges Publishing House, we provide all self-publishing and hybrid publishing authors with affordable quality services in tailored packages based on what is needed. Don’t pay for something you don’t need.

Every great book starts with a great proposal

Build your proposal here FREE & Submit it for consideration or advice.